To whom it may concern:
Today on Twitter, @calluna_ posted a picture taken inside one of your stores:
As you can see, this clearly shows a division between magazines that you have deemed to be 'for girls', and magazines that you have deemed to be 'for boys'. Now, I have just a few questions for you:
- Would you care to explain to my seven year old sister why you think it is inappropriate for girls to read magazines about Doctor Who, The Simpsons, Pokemon etc. - all of which are gender neutral and encompass strong female characters that many parents consider to be better role models than the simpering 'girly girls' found in the characters in the magazines on the other side of the divide?
- Would you also care to explain to her best friend why you think it is inappropriate for him to care about animals or nature or arts and crafts or to like the colour pink?
- What have you got against apostrophes?
Instead of stocking magazines by gender, how about stocking them by category?
It's really simple, it honestly is. The magazines for children could be divided into 'comics' and 'hobbies', and the magazines for adults could have further divisions. For example, you could have a 'Science and the Natural World' shelf, where you keep publications like New Scientist and National Geographic, a 'Politics' section where you stock The Economist and Private Eye, and a 'Misogyny and Body Fascism' section where you stock Cosmopolitan and FHM!
There's no need to thank me for my suggestion, but I'd really appreciate it if you could answer my questions. Any reply I receive will be published at www.fortyshadesofgrey.blogspot.com, as this email already has been.
EDIT: PICTURE CAN ALSO BE FOUND HERE